Why Female Founders Need Professional Headshots

In founder-led businesses, the person and the brand are closely intertwined. A considered female founder headshot communicates competence, confidence, and credibility — without overstating or performing.

In markets like Brighton & Hove, where many businesses are visually sophisticated and people-led, a weak or outdated image can quietly undermine strong work. The right headshot signals that you are established, professional, and visible at the level you intend to operate.

How to dress for your personality and your brand.

Your clothing isn’t just fabric — it’s part of your story. Ask yourself:

• What do I want people to feel when they see my photo?

• Does this outfit reflect my professional values?

• Is it authentic to who I am?

For example, a modern, casual power look could be black leather trousers, a blazer, and a statement necklace. This outfit signals confidence, creativity, and approachability. Pair it with a white tee to keep it fresh and relatable.

Tip: Avoid trends that don’t feel like you. Authenticity is always more compelling than trying to fit a generic “professional” mold.

There’s something quietly magical about the first few frames of a headshot session. Before the poses settle in, before the sitter fully realises how they’re holding themselves — something real happens. A flicker of truth. A glimpse of calm.

As a portrait photographer based in Brighton and Hove, I’ve come to love those early, almost throwaway moments. When you’re adjusting your hair, taking a breath, or laughing at how awkward it feels to be in front of the camera — that’s when your real self shows up. And those are often the most beautiful frames of all.

At the start of summer, I had the pleasure of photographing the open evening at West Hove Studio – a brand new creative space in Hove designed for founders, artists, photographers, and small business owners. Created by Tracey, Gareth and Georgia, the studio has been thoughtfully designed as a flexible, inspiring hub where you can host workshops, display your art, run events, or even hire it as a photography studio.