The Founder Content Retainer.
Beautiful stills, film and pieces to camera - every month, so your brand never goes quiet.
You've had a shoot with me before. The images were great. They supported your launch, your website, your socials. But content runs dry and you end up back where you started: propping up your phone, hitting record, and hoping for the best.
The results don't reflect how good your business actually is.
This retainer is the fix. Monthly photography and film — stills for your website and press, short-form video clips and pieces to camera ready for your reels and stories — shaped around what your business actually needs that month.
Contemporary British landscape painter Clara Wilkinson prepares for her Open Houses Show in Brighton & Hove.
Your content shouldn't go stale.
To grow on social media, you need to show up consistently — roughly 3 to 5 times a week. That's 12 to 16 pieces of content a month.
That's a lot to produce on your own, on top of everything else. Most founders either burn out trying, or go quiet altogether. And going quiet is the one thing a growing brand can't afford.
One retainer session gives you a full month of content — stills, video clips and pieces to camera — made in a single afternoon. Enough for your socials, your website, your Google presence, your press. Done.
It's not just photos. It's film, footage and your face — showing up consistently, every single month, without it falling on your to-do list.
“What’s wonderful about Justine is not just her technical skill and experience photographing people and places, but her utter unflappability. She is calm and kind, full of encouragement and laughter. Pretty quickly during a shoot I find myself relaxing - losing that awkward veil of self consciousness that having photos of ourselves often brings on.”
Clara Wilkinson, Contemporary British landscape painter.Every shoot starts with a plan, not just a camera.
Before your first retainer session, you'll complete the same Brand Shoot Planning process I use with every client — covering where your images will be used, what your business does in plain English, the tone you want to come across with, and what actually builds trust with your audience.
It's the groundwork that makes sure every image and every piece of film works for your brand.
After that first session, we keep it simple. At the start of each monthly shoot, I'll ask one question: if someone followed your business for the next four weeks, what's the one thing you'd want them to walk away understanding?
Whatever you say — even a single sentence — gives me enough to shoot toward. No extra forms or calls eating into your time.
Ivona Weinstein launches her business Core Molecule.
Here's what's actually working right now.
Beautiful, professional stills remain the backbone of every strong brand. Your website, your press coverage, your LinkedIn profile, your proposals — all of them need images that reflect how good your business actually is. That never changes.
And alongside that, the shift to video is already here.
70% of marketers say short-form video delivers the highest ROI of any content format in 2026. Most founders are still only posting stills.
22% more interactions. Reels consistently outperform regular video posts on the same platform, with the same audience.
8.7x higher engagement. Loose, authentic, behind-the-scenes footage beats polished branded content almost every time — which means you don't need expensive production. You need someone capturing real moments.
43% of small businesses say staying consistent with content is one of their biggest ongoing struggles. The gap isn't talent or budget. It's time and a system.
This retainer gives you both — the beautiful, professional stills your brand needs across your website, press and socials, and the film and footage your audience is increasingly expecting. Neither at the expense of the other.
Being seen is the hard part, that's what I'm here for.
A lot of the founders I work with have never appeared in their own Instagram feed. Their business has a logo, a product, a website — but no face behind it.
I know, because that was me once too.
Every retainer session is built around you feeling comfortable — not performing. Some sessions will be mostly stills. Others will include a piece to camera if it feels right. We follow your lead, not a formula.
The result isn't just better content. It's a growing bank of images and footage that genuinely reflects who you are and what you do — built month by month, at a pace that works for you.
So Sauna have an online gallery of stills for socials.
From first conversation to ongoing content — here's how it works.
Step 1 — Choose your tier and subscribe
Click the button below to choose your retainer tier and set up your monthly subscription. Payment is handled securely through Stripe and renews automatically each month. No invoices, no chasing, no admin.
Step 2 — Complete your Brand Shoot Planning Guide
Once you've subscribed you'll receive a warm welcome email from me with a link to my Brand Shoot Planning Guide. It takes around 10 minutes and is designed to be as painless as possible — just you telling me about your business in your own words. The more you share, the better your content will be.
Step 3 — Book your complimentary Zoom call
Once your planning guide is complete, book a relaxed Zoom call with me at a time that suits you. No pressure, no pitch — just a friendly conversation where we get to know each other, talk through your brand and book your very first session together.
Step 4 — Your first session
We shoot. Stills, short-form video clips, pieces to camera and B-roll — all shaped around what your business needs right now. Your gallery is delivered within a week, ready to use straight away.
Step 5 — Same time next month
Before you leave we book your next session at a date that works for both of us. Your subscription renews automatically. Your content keeps coming. Your brand never goes quiet again.
The images and footage are just the start. Every session naturally generates stories - your process, your thinking, your personality, moments from the day. Most clients find that once the content exists, the words come much more easily. You’re not starting from a blank page. You’re responding to something real.
Choose your retainer.
Every session is shaped around what your business needs that month — some months stills-heavy for a website refresh or press, others film-heavy for a launch or reel. We decide together.
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Mini Retainer
What a typical 2-hour session produces:
1-2 locations or scenes
Around 20-25 individually hand-retouched stills
2-3 pieces to camera, trimmed and ready to use
3-5 short BTS clips, trimmed and ready to use
Everything delivered to your private online gallery
Full image usage licence
Priority booking ahead of one-off clients
Next month's session booked in before you leave
Cost £300/month
Launch price - SAVING A WHOPPING £100 every month compared to a one off Mini Brand session.
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Half Day Retainer
What a typical 4-hour session produces:
Multiple locations or scenes
Around 40-50 individually hand-retouched stills
3-5 pieces to camera, trimmed and ready to use
5-8 short BTS clips, trimmed and ready to use
Everything delivered to your private online gallery
Full image usage licence
Priority booking ahead of one-off clients
Next month's session booked in before you leave
Cost: £550/month
Launch price - SAVING A WHOPPING £150 every month compared to a one off Half Day Brand session.
The details.
I operate from a position of trust. If life gets in the way or things change, just talk to me.
From month 4 onwards, unused shoot time can be carried over and banked for up to 3 months — perfect for saving up toward a bigger event, workshop or launch
These are launch prices, available to the first 10 clients only - 5 Mini, 5 Half Day. After that the price increases. Locked in for as long as you stay subscribed.
Your first session includes the full Brand Shoot Planning process; after that, just a quick monthly check-in on focus — no extra forms or calls
Need extra time in a particular month? Additional hours can be added at £100/hour
Sessions scheduled in advance at a time that works for both of us
Ready to join?
Three months from now, your brand could look consistent, professional and unmistakably you.
Spots are limited to the first 5 people on each tier. Once they're gone, they’re gone.