How to dress for your personality and your brand.

Your clothing isn’t just fabric — it’s part of your story. Ask yourself:

• What do I want people to feel when they see my photo?

• Does this outfit reflect my professional values?

• Is it authentic to who I am?

For example, a modern, casual power look could be black leather trousers, a blazer, and a statement necklace. This outfit signals confidence, creativity, and approachability. Pair it with a white tee to keep it fresh and relatable.

Tip: Avoid trends that don’t feel like you. Authenticity is always more compelling than trying to fit a generic “professional” mold.

It all begins with an idea.